World sales for <a href=http://hbrand.com.au/>fur fashion</a> have increased significantly in the last 6 years. With total sales worldwide above $15 Billion (US), according to the International Fur Council, and the biggest consumers of fur fashion are in Europe followed by China and Japan.

Buying your first fur fashion can be a little intimidating, and it's not an investment to be taken lightly. Purchasing a fur coat is a big fashion step, but comes with many benefits. Unlike coats made from other materials, real fur coats last years with the right care and storage.

Fur can hold up so well, it can even outlive fashion trends. But don't worry; fur is a strong, versatile fabric. Fur restyling is a great option to transform any fur into a new garment.

Real fur has been used to protect against the cold for centuries. Today, fur is still a practical choice to fight the clutches of winter while staying uniquely fashionable.

Before you make this major purchase, you owe it to yourself to do a little research on furs and your style. A little planning will make sure you buy the fur coat of your dreams.

The fur boom reflects a number of factors, including the returning popularity of fur, and an expansion of new markets, according to the industry, which has undertaken a major campaign to promote fur as "the ultimate eco-fabric" (Moore, 2006).

Marketing of fur as a cool " fur fashion" is feeding Canada's fur trade, according to the fur fashion. In addition, fur fashion has launched a very aggressive campaign to educate the public on the ecological benefits of fur, by launching a website as well as advertisements in national newspapers.

There is a sense that the fur market will return to the levels of the 1980s in North America. This is observed by the increasing number of high-profile celebrities wearing fur at events. However, in Europe and Russia, the market has already shown an indication of growth and it is only a matter of time before that trend reaches North America.

"Sales continue their upward trend reflecting fur's importance in today's fashion fur fashion. "In 1985, only 42 fashion designers were using fur in their ready-to-wear collections. Today there are more than 400 renowned fashion designers showing fashions, coats, and fur-trimmed merchandise appealing to a broad cross-section of consumers. Men and women of all ages are buying fur today and it can be found in designer boutiques, specialty retailers, sporting goods stores, accessories shops, and boutiques for men and women as well as at the more traditional salons and department stores."

Fur fashion is a third-generation furrier, learning the trick of the trade from his Father (Dimitrios who is the actual master furrier) from the day he was born, furs and luxury outerwear is practically in his blood. Currently managing Frank's Furs and Fashions, he always likes to help his clients find the right product and give the right advice. For more information regarding furs, leathers, or specialty wools, please feel free to contact fur fashion.

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